Perhaps that might be possible. Like having a premium account on a certain website would require other people to have premium to play it.
Say for example... Crunchyroll
If you somehow had a way to show you're premium you could flick a thing in a room to only allow premium users of that site to join to play content on there that is premium or without ads in this case because its crunchyroll.
While cool in thought I'm not sure how you would implement such a thing.